How can I discuss the Armed Forces MHFA bespoke content when delivering the MHFA course?

To effectively talk about and reference the Armed Forces MHFA bespoke content for potential learners, we recommend the following steps:

1. Utilise key messages: Download our key messages for the MHFA course. These messages are designed to assist you in communicating the core aspects of the MHFA course to both clients and individual purchasers. They also include information on MHFAider support and benefits, the MHFAider qualification, and brand guidance.
2. Tailor messaging: When discussing the MHFA course and Armed Forces MHFA bespoke content, consider the specific needs of the audiences you have previously delivered the Armed Forces MHFA course to. Adapt the MHFA course key messages to highlight the tailored content for these communities.

Below, you will find some examples of how to incorporate the bespoke content into your messaging.

• ‘Experience the market-leading MHFA course developed by MHFA England, with tailored content designed for armed forces and veteran communities. Gain the knowledge and skills to spot the signs of poor mental health within these communities.’
• ‘Increase your confidence in supporting individuals through MHFA training. Delivered with statistics and activities relevant to armed forces and veteran communities, this course helps you provide targeted support to those around you.’
• ‘The MHFA course has been developed through an inclusive lens, with input from people with lived experience and in collaboration with clinical practitioners, learners, and workplaces. Become an MHFAider with specific knowledge on mental health within armed forces and veteran communities.’

Additionally, we recommend familiarising yourself with our Instructor Member marketing and communications guide on the dashboard. This resource will help you better understand the MHFA England brand and how to talk about our courses.

Please clarify in your discussions that while the bespoke content addresses specific community needs, the overall structure and learning outcomes of the MHFA course remain the same.

We’ll regularly review this approach to ensure it works for you and provide any additional support you may need.